Where do you actually
rank on Google?
Your own searches are personalised — they flatter you. This checks a clean SERP for the country you pick and gives you the real position, the pages beating you, and the SERP features in play.
Quick Answers
How does the SERP checker find my ranking?
It pulls the live Google results page for your keyword and location, then scans the top 100 organic positions for your domain — subdomains included. You get the exact position, the URL that ranks, and the competitors sitting above you.
Why does my position differ from what I see in Google?
Your own searches are personalised by location, search history and device, and they often show your site higher than it really ranks. This tool checks a clean, un-personalised SERP for the country you pick, which is why it's the number worth tracking.
What does the AI Overview row mean?
Google increasingly answers queries with an AI Overview above the classic results. When your domain is cited there, it matters more than position #1 — so the tool flags it separately from your organic rank.
Is it really free, and is there a limit?
Free, no signup and no email gate. You can check up to 5 keywords per run, rate-limited to a few runs per minute so the tool stays fast for everyone. For continuous tracking across hundreds of keywords, that's what NicheSEO Pro is for.
Tracking more than 5 keywords?
NicheSEO Pro tracks hundreds of keywords on a schedule, with position history, competitor movement alerts and white-label reports.