The Challenge
SMK Store's 35,000+ product pages were barely indexed. Thin, near-identical boilerplate descriptions triggered Google's duplicate-content filters, Core Web Vitals were failing, and US organic revenue had stalled.
+75%
US revenue
+285%
Indexing rate
12K+
Pages indexed

SMK Store's 35,000+ product pages were barely indexed. Thin, near-identical boilerplate descriptions triggered Google's duplicate-content filters, Core Web Vitals were failing, and US organic revenue had stalled.
We rewrote product content brand by brand with unique, people-first descriptions, optimized crawl budget, implemented product schema, fixed Core Web Vitals, and resubmitted pages to GSC in batches — aligned with Google's 2026 Helpful Content standards.
Indexing rate jumped +285%, over 12,000 product pages got indexed and started ranking, and US revenue grew 75% within two months — with no additional ad spend. All verified via Google Search Console.
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